10.07.18

Sony and Exterity partner to improve digital signage

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Sony has announced a partnership between its Professional Bravia unit and enterprise IP video solution provider Exterity in Asia Pacific. The collaboration aims at improving the state of digital signage.

Tadahiro Fukumoto, head of professional displays marketing, business and industrial solutions marketing, professional solutions company (PSAP), Sony Electronics Asia Pacific, said: "“Staying connected is key in today’s fast-changing world. Sony’s Professional Bravia remains fiercely committed in the development of immersive and interactive environments with all-rounded digital solutions. We are extremely pleased to work with Exterity as one of our solution partners, continuing the conversation that inspires individuals, engages audiences and encourages limitless collaboration.”

Colin Farquhar, CEO at Exterity, commented: "Asia Pacific is a fast-growing market, and as the AV/IT convergence gains momentum, buyers require the best solutions to communicate, educate and entertain a wide range of audiences. With a team on the ground, partners across the region, the assurance that our IP-based solutions are integrated into the most advanced professional displays from Sony, we are totally committed to the region. We look forward to working more closely with Sony to guarantee that APAC consumers continue to get the best IP video and digital signage experiences whether in the office, in hotels or at school and in stadiums.”