B-Tech expands Asian footprint with Mindstec partnership

B-Tech AV Mounts has announced a distribution partnership with Mindstec Asia, a specialist AV distributor with headquarters in Singapore. The move comes as B-Tech continues its growth in South-East Asia.

Mindstec Asia will stock and distribute the full line of B-Tech professional mounting solutions including System X, System 2, B-Tech Pro and Mountlogic to authorised professional audio visual resellers and integrators in the region. The B-Tech professional range joins Mindstec Asia’s extensive AV offering which includes brands such as Mitsubishi, Datapath, Atlas Sound, Cabletime, Polywall, Flipbox and MTC.

All orders for B-Tech products will be handled by Mindstec Asia, together with sub-distribution agreements, technical support and marketing. B-Tech’s account manager for the APAC and SEA region, Jenny Li, will actively be supporting Mindstec Asia from B-Tech’s offices in Ningbo, China to ensure customers get the best possible service.

James Lim, regional sales manager for Mindstec, said: "We are delighted to add the proven quality of B-Tech's Professional range to our portfolio. The B-Tech brand is known for its ease and reliability and their new System X product range is ideally suited to cope with the high demand for digital signage throughout the region. This partnership allows us to quickly and efficiently meet integrators' mounting needs and we look forward to an exciting and mutually beneficial relationship."

Matthew Bennett, Managing Director of the B-Tech group of companies, said: “The growth in digital signage throughout Asia continues to move at pace and this partnership allows us to be, quite literally, perfectly placed to meet that demand.”

He added: “With a solid portfolio, Mindstec provide quality AV solutions throughout the region and we are delighted to have B-Tech mounts as part of their offering. With the full support from B-Tech’s SEA offices, Mindstec are now able to provide the most comprehensive range of AV mounting solutions in the area and we look forward to a successful and enjoyable future working together.”

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