Fulcrum Acoustic has announced an international distribution partnership with Universal Procurement Systems (UPS).
With an expanding presence in professional audio, UPS will distribute Fulcrum Acoustic products across Bangladesh, Cambodia, Fiji, Laos, Malaysia, Nepal, Papua New Guinea, the Philippines, Samoa, Singapore, Sri Lanka, and Vietnam.
Val Gilbert, director of international sales at Fulcrum Acoustic, said: “We see tremendous potential for professional audio solutions in this part of the world. As we gain traction, having the right partner is crucial. UPS aligns with our values and provides the expertise needed to develop the right solutions for these markets.”
UPS’s Christian Liebenberg also expressed enthusiasm about the partnership and stated: “Fulcrum Acoustic’s innovative approach to loudspeaker and immersive technologies makes them an excellent fit for our growing pro audio portfolio. We look forward to introducing their solutions and expanding opportunities for both companies.”