Riedel Communications has appointed Marion Dimayuga as general manager of the company's Southeast Asia region.
Reporting to Guillaume Mauffrey, sales director Asia Pacific, Dimayuga will primarily oversee the sales and profit of the Singapore sales unit, including support of key accounts, contract negotiations, and business generation for current channels and new clients in related segments.
Dimayuga has worked in the broadcast and pro AV industry for over two decades. Before joining Riedel, he headed the Imaging Network Business Division of Panasonic System Solutions' Asia Pacific branch.
Mauffrey said: "We are excited for Marion Dimayuga to join Riedel and help us expand our market leadership in SEA. As an accomplished industry veteran, Marion's regional expertise will be essential in maintaining intensive contacts with clients, suppliers, and partners to identify long-term trends in demand and supply behaviour. We are looking forward to his leadership and continuous development in coaching our team, especially when it comes to modern management, sales, and marketing methods."
Dimayuga said: "I'm excited to join Riedel and embrace the challenge of strategically expanding our channel sales network in the ever-competitive and complex SEA region. In my work, I've always enjoyed coming up with transformative business development initiatives and putting them into practice. I look forward to growing our key channels by helping our clients pursue their goals in broadcast, media, entertainment, and beyond."