Videocraft selected for Australian music flagship event

Videocraft was appointed as the exclusive facilities provider for Australian music’s flagship event, the ARIA Music Awards.

Videocraft provided all the outside broadcast and post-production facilities for the main awards show, red carpet, and Telstra second screen web streams. In an industry exclusive, Videocraft covered the main awards presentation with a combination of Sony’s acclaimed PMW-F55 large sensor digital cinema cameras and 2/3 inch HDC series cameras.

The F55 features a new 4K Super 35mm image sensor, with a 4096 x 2160 resolution. It is capable of capturing 4K, 2K and HD resolution video in a variety of formats via the camera’s internal recorder. The F55 camera has a global shutter, which completely eliminates motion skew and other ‘rolling’ shutter distortions.

James Taylor, Sales Director at Videocraft of the F55, said: “We have been looking for a solution that allowed us to use large format image sensor cameras in live production. Our clients wanted the ARIA awards production to look more ‘filmic’ while at the same time keeping to the extremely tight production demands that a live show expects. In this environment, the F55 shone, giving us the look you would expect from a postproduced rock video in the live production. The low light performance of the F55 is stunning, and then coupled with the full OB camera feature set, we had a no-compromise large sensor production system that did everything and more.”

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