CGV, South Korea’s largest cinema chain and the fifth largest multiplex theatre company in the world, continues to place its trust in Christie RGB pure laser projectors featuring Real|Laser illumination technology.
To date, the cinema giant has acquired 200 Christie RGB pure laser projectors featuring state-of-the-art CineLife and CineLife+ series electronics that simplifies playback, scheduling, and management of cinema content. These systems include the CP2415-RGB, CP4415-RGB, CP4420-RGB, CP4425-RGB, and CP4435-RGB models which will be installed in both premium large-format (PLF) venues and mainstream theatres across CGV’s multiplexes in South Korea, China, Vietnam, and Indonesia.
The deployment of Christie RGB pure laser cinema projectors stems from an exclusive agreement forged in 2023 between CGV and Christie. This collaboration is aimed at elevating the cinema experience across the markets served by CGV, including the ongoing replacement of lamp-based projectors to RGB pure laser illumination at certain venues. CGV’s strategic investment in Christie RGB pure laser projectors, designed for efficiency with reduced consumables and energy savings, solidifies the cinema powerhouse as a leader in sustainability and ESG practices among exhibitors in the region.
A spokesperson from CGV said: “We are dedicated to employing leading-edge technologies that improve the cinema-going experience, placing a special emphasis on energy-efficient solutions. This commitment is vividly demonstrated through the transformative impact of Christie’s RGB pure laser projectors that are well regarded in delivering both outstanding visual quality and impressive energy efficiency. Together, we are poised to set new standards for cinematic excellence and redefine the way audiences engage with movies in our theatres.”
Han Kim, executive director for APAC, Cinema, Christie, commented: “We are grateful for CGV’s unwavering support and ongoing investment in Christie. This underscores the value Christie consistently delivers to esteemed customers like CGV, with whom we have cherished a longstanding relationship. We are committed to assisting CGV in creating the best cinematic experiences with our advanced RGB pure laser projectors fitted with ultra-fast electronics that expand the horizons of cinema projection technology.”