Museums: A new look on the past Features 07/06/2017 Museums are dabbling in virtual and augmented reality as part of a larger push for immersive, interactive experiences. As Tim Kridel found, that means plenty of opportunities for AV firms – and a few challenges.Museums usually are where people go to peruse the past. But increasingly, they’re also places to see the future of AV technology – and with them, some emerging business opportunities. One example is the Brescia Museums, named after the sprawling archaeological site in Northern Italy. Using Epson’s Moverio augmented reality (AR) glasses, visitors can look at ruins and see 3D digital reconstructions of what they looked like in the Roman era. AR and other technologies have similar potential in other types of visitor attractions, such as science centres, so it’s worth looking at how, why and where museums are implementing them. For instance, some museums see AR as a way to engage visitors to their facilities, with virtual reality (VR) as a separate effort to engage them offsite. A VR tour that people can experience at home could be useful for encouraging them to visit the museum for the ?rst time, or for virtual ?eld trips for students.Read the full article at InAVate Active.If you are not already registered then follow the quick sign up for your free subscription and immediate access to this article and the InAVate archive.