Powersoft and Ferrari announce technical partnership

Powersoft has announced a technology partnership with Ferrari, aiming to develop solutions to improve the audio experience for the Ferrari brand.

The partnership also aims to minimise power consumption and offer benefits in efficiency, reliability and sound quality.

The announcement follows Ferrari’s commitment to achieve carbon neutrality by 2030.

Ernesto Lasalandra, chief research and development officer, Ferrari, commented: “We’re thrilled by this new and exciting technology partnership with Powersoft, which will enable us to deliver exceptional audio experiences. By pooling our expertise and know-how, our goal is to develop cutting edge solutions and offer superior sound quality that we eagerly anticipate sharing with our customers.”

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