Bluesound Professional has announced a new sales representative agreement with Generation AV. Lenbrook Asia will continue to serve as the official distributor, whilst the new representative partnership with Generation AV is aimed to accelerate the brand’s growth in the Asia region.
David McKinney, managing director of Generation AV, said: “We’re excited to partner with Bluesound Professional to showcase their innovative hardware and software. At Generation AV, we pride ourselves in supporting top-tier brands that redefine auditory experiences, and Bluesound Professional’s high-performance networked audio solutions are an ideal fit. From retail spaces and bars to restaurants and hotels, we’re eager to introduce their technology to even more environments across the Asia region.”
Graeme Harrison, vice president & general manager of Bluesound Professional, commented: “Partnering with Generation AV is a key step in expanding our presence in Asia. The team’s enthusiasm, expertise, and experience will be invaluable as we continue to drive strong sales growth in the Asia region, solidifying our position as leaders in networked audio. On a personal note, it’s great to be working with David again, and we’re excited about what we can achieve together.”