Ambassador Theatres chooses Christie cinema solutions for its Taipei and Taichung multiplexes

Ambassador Theatres, one of the largest movie theatre chains in Taiwan, has chosen Christie cinema solutions for two multiplexes located in Taipei and Taichung.

Ambassador Theatres’ iconic cinema complex in Taipei’s bustling Ximending district houses three screens, including Taiwan’s largest movie auditorium [Grand Ambassador] with a capacity of about 800 seats. Ambassador Theatre [Ximending] is also the first cinema in Taiwan to be fully equipped with Christie 4K RGB pure laser cinema projectors featuring Christie Real|Laser illumination technology. In Taichung, Christie 2K digital cinema projectors have been deployed in all 12 auditoriums at Zhongxiao Ambassador Theatres, which can accommodate a total of 1,152 patrons. All projectors were installed and commissioned by Christie’s long-standing partner, Dacoms Technology.

Joe Chang, president, Ambassador Theatres, said: “As one of the leading multiplex operators in Taiwan, we are dedicated to offering an exceptional cinema experience to movie-goers. Christie’s leading edge cinema projection systems are the perfect fit for our multiplexes in Taipei and Taichung. Audiences will be impressed with incredibly colorful and detailed, true-to-life images that will greatly enhance their movie-going experience.”

In particular, the Grand Ambassador auditorium features a giant screen measuring 22m wide and 12m high lit by dual Christie CP4440-RGB large-format projectors that deliver a combined brightness of up to 90,000 lumens for the cinematic visual experience. Images from the two projectors have been aligned to display a seamless image using Christie Mystique Cinema, an auto-calibrating image alignment software and camera kit.

In addition, Christie CP4415-RGB pure laser cinema projectors are installed in the other two auditoriums of Ambassador Theatre [Ximending]. Providing high-end cinema performance for smaller screens, the CP4415-RGB is a 15,000 lumen, compact, all-in-one DCI-compliant projector that excels in image quality and operational lifetime while providing a low cost of ownership.

Han Kim, executive director for APAC, Cinema, Christie, commented: “We are pleased that Ambassador Theatres has chosen our cinema projectors for deployment in flagship multiplexes in Taipei and Taichung. For more than five decades, Ambassador Theatres has been synonymous with offering high quality cinematic experiences to Taiwanese audiences. Its decision to invest in our innovative projection systems reflects the value and quality that Christie is known for in enhancing the cinema experience.”

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