Ideal Systems delivers 4K TV Studio for iFAST in Singapore

Ideal Systems has designed, built and delivered a next-generation, NDI-based TV studio with 4K live production and streaming capabilities for iFAST Corporation, a leading Singapore public listed wealth management fintech company.

The cutting-edge facilities are located at iFAST Corporation’s head office at Ocean Financial Centre in the heart of Singapore’s central business district.

The extensive studio contains multiple sets including a large chroma key green screen set for virtual reality (VR) and augmented reality (AR) productions and a news set containing a 5m-wide production grade LED videowall from Unilumin. All the studio cameras are NDI 4K, and all the networking and production systems are based on the latest NDI 5 technology from BirdDog and NewTek.

The new iFAST TV studio is built in what was formerly a large conference room which had seen a reduction in usage due to the Covid-19 social distancing measures. The studio aims to provide the capabilities for iFAST Corp to produce and live-stream high quality 4K professional television programmes and provide a content library to its customers which include over 520 companies with more than 10,000 wealth advisers currently using the iFAST B2B platforms.

Lim Chung Chun, chairman and CEO of iFAST Corp, said: “iFAST Corp’s mission is to help investors around the world invest globally and profitably. For more than 20 years, we have worked to ensure our investors have access to information and research content that can help them in the investment journey. Tapping on the potential of the rapidly growing digital media space, we see iFAST TV as a natural extension of our fintech driven and investor focused business as we continually seek to better serve, educate and engage our investors.”

Fintan Mc Kiernan, CEO of Ideal Systems Singapore, explained: “Covid-19 has dramatically impacted how corporations communicate with their customers and partners. With conferences and exhibitions being cancelled and travel being restricted, many corporations are choosing to build professional grade TV studios to create their own content and communicate directly with their customers via social media and streaming to apps. For the iFAST TV studio we based the whole video production architecture on next generation NDI infrastructure and is likely a world first insofar as there is zero legacy SDI equipment or cabling used in the entire facility. This is truly a next generation TV production system supporting end-to-end 4K over IP from camera, through production and live streamed securely up to 4K to the viewer. By utilising NDI and Live Call Connect with the NewTekTM TriCaster 2 Elite we have dramatically reduced the complexity of the solution architecture for technically complex productions such as featuring multiple video calls from platforms like Zoom and Microsoft Teams in live interviews on the Video Wall or in Virtual Space in the Chroma set, while making the backend production systems easier to and more efficient to operate by the iFAST TV production team.”

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