Music Group has announced the appointment of Alphatec Audio Video Pvt Ltd as the exclusive distributor for India. The deal sees Alphatec Audio Video Pvt Ltd, located in Kolkata, become the primary contact for all of Music group’s brands in the country.
Mayank Gaurav, director of sales (Installed) for Alphatec Audio Video Pvt Ltd, commented: “Tannoy and Lab.Gruppen are amongst the most recognised brands in the Indian Pro Audio industry. They have diverse applications in both the Install and Tour markets. We are very glad to be given this opportunity to represent such globally recognised brands. We will ensure our best efforts in both sales and post-sales support to the Indian market, taking these brands to next level.â€
Karan Kathuria, director of Touchpoint for Music Group, added: “Alphatec Audio Video Pvt Ltd has been one of our strongest Partners for some time, it makes complete business sense to now align our brands with them. We are extremely confident that they will do a fantastic job serving Lab.Gruppen, Lake and Tannoy customers in India.â€