Analog Way announced the appointment of Philippe Vitali as marketing and communications director, starting from November 2016. He will be based in Analog Way’s headquarters near Paris, France.
Responsible for the brand’s global strategy and product offering, Vitali will oversee communications and marketing activities in France, America and Asia pacific. To support Analog Way’s growth, he will aim to reinforce the company’s global market position on traditional as well as new markets.
Prior to his position with Analog Way, Vitali served in different technical and managerial positions. Most recently, he served as a business unit manager in a supplier of precision instruments. Vitali joined Analog Way as an integration and application software director. His previous job scope required him to work on the development of solutions to easily deploy Analog Way’s systems into automation.
Vitali comments on his new role: “I’m thrilled to join the Marketing & Communications team at Analog Way and take on this new position that offers a plethora of opportunities and challenges.†Adrien Corso, CEO at Analog Way states: “We are delighted to have Philippe in marketing and communications. He brings a strong technology background and experience that will be valuable in driving innovation and create opportunities to market new products. I am confident that he will be a major asset in managing and steering this department while continuing to put the customer at the heart of all we do.â€