Riedel Communications has continued its expansion in Southeast Asia through a partnership with Cambodia's Sofia Express which will see the former’s products being offered to broadcasters, production companies, and infrastructure providers in Cambodia.
From its offices in Phnom Penh, Sofia Express offers sales, integration, and support for broadcast solutions, multimedia systems, television graphics systems, contribution and distribution solutions, and storage and archiving systems. The company will represent Riedel's complete product portfolio.
Alain Guay, who leads Sofia Express, said: "Riedel is known worldwide for the reliability and versatility of its products. Working together, we will bring Cambodia's broadcasters valuable new options for signal routing and communications, in turn enabling them to realize more efficient and cost-effective productions."
Cameron O'Neill, director, Asia-Pacific, at Riedel Communications commented that: "Sofia Express has a long history and excellent reputation for supplying the right technologies for its customers' needs. Given the company's technical expertise and its connection to local markets, we are confident that MediorNet and other Riedel products will quickly become a critical part of many broadcast operations in Cambodia."